The best keyword research tools are at the core of any SEO, PPC, or any content marketing related campaign. If you do not bid or use the correct keyword suggestion tools, you do not serve the right audience with the right content at the right stage in the buyer’s journey. This means less traffic, less customers, and less revenue.

So, it’s clear that you need to invest some time and money into finding the best keyword research tools for you.

It’s a great way to improve your online visibility and grow your business.

Table of Contents

The Best Free and Paid Keyword Suggestion Tools You Should Use

There are tons of keyword suggestion tools lists out there on the internet. But which one is the best keyword tool should you use?

Usually, after reading a list, you still won’t know where to find the best keyword research tools for your business. That’s why I decided to go directly to the source and jot down some of the best free and paid keyword research tools.

Here are the top 39 keyword suggestion tools I’d recommended for you:


Disclosure: Please note that a few of the links in this article are actually affiliate links. If you click on them, I will earn a commission, without any extra cost to you. Please know that I have only selected the best keyword suggestion tools for you, which I personally tested and highly recommend. For more information, please read my affiliate disclosure in my privacy policy.


Keyword Suggestion Tool #1: Semrush

Semrush is one of the best keyword research tools because is easy to use and it will give you the popular keyword people search for that you can use for insights.

Price: $69 – $549/month

SEMrush keyword suggestion toolsImage via Semrush

Keyword Suggestion Tool #2: Advanced Web Ranking

This keyword research tool is used to track keyword rankings for multiple sites, to report rankings on a weekly basis, and to provide reliable results.

Price: $49 – $499/month

AWR SEO Software keyword suggestion toolsImage via Advanced Web Ranking

Keyword Suggestion Tool #3: LongTailPro

LongTailPro is research software that uses marketing and SEO to find the most useful long tail keyword ideas and also quickly analyzes competition.

Price: $25 – $37/month

Long Tail Pro keyword suggestion toolsImage via LongTailPro

Keyword Suggestion Tool #4: Searchmetrics

Searchmetrics is considered one of the world’s top SEO tools and one of the best keyword research tools. Not only does it supports keyword analysis, but it also assists with SEO, content marketing, and social media marketing.

Price: $69/month

Searchmetrics SEO keyword suggestion toolsImage via Searchmetrics

Keyword Suggestion Tool #5: SE Ranking

SE Ranking is an all-in-one advanced web-based SEO software solution that pays special attention to SERPs inspections.

Using one of the best keyword research tools, you can find the top keywords that people search for a specific region. It gives you detailed statistics for SERP rankings, suggestion bids, monthly search volume, word count, and more.

Price: $7 – $189/month

SE Ranking Seo SoftwareImage via SE Ranking

Keyword Suggestion Tool #6: Serpstat

Serpstat gives you an in-depth analysis of the top keywords from its URL. It also gives you insights on various search questions.

Using this keyword research tool, you can find out which keywords are popular in different countries.

Price: $39 – $239/month

Serpstat toolImage via Serpstat

Keyword Suggestion Tool #7: Wordtracker

Wordtracker helps improve your website rankings and attracts a high level of target audiences.

Using their proprietary data, you can get access to 10,000 keywords for each search. Along with it, you can also get suggestions for related keywords.

Price: $27 – $99/month

Word tracker Free keyword suggestion toolsImage via Wordtracker

Keyword Suggestion Tool #8: Ahrefs

Ahrefs is an SEO link checker and competitor research tool. It will allow you to track your keywords, branding mentions, and competitor’s analysis.

website traffic ebook Price: $99 -$999/month

Ahrefs Competitor Research keyword suggestion toolsImage via Ahrefs

Keyword Suggestion Tool #9: Good Keywords

Good Keywords is a software program that finds the best keyword phrases for you to use in your web content.

With their Keyword Strategy Studio, you can come up with keyword ideas based on the latest news and social media trends.

Price: Free

Good Keyword suggestion toolsImage via Good Keywords

Keyword Suggestion Tool #10: Google Analytics

Google Analytics identifies potential keyword targets by viewing phrases that have generated organic traffic on the site. This allows you to gain insights into the possibility of increasing traffic by optimizing your keywords and word count.

Price: Free

Google Analytics keyword suggestion toolsImage via Google Analytics

Keyword Suggestion Tool #11: Google Keyword Planner

The Google AdWords Keyword Planner is a free tool to help you build your search network activities by looking for keyword ideas and estimating how they might perform on the Google search console.

Price: Free

google adwords keyword suggestion toolsImage via Google Keyword Planner

Keyword Suggestion Tool #12: Google Trends

Google Trends is an online search tool that allows users to view the frequency of queries for specific keywords and phrases over a specific time period on the Google search console.

Price: Free

Google Trends keyword suggestion tools

Image via Google

Keyword Suggestion Tool #13: Grepwords

Grepwords uses intuitive tools and industry-leading search and related APIs to combine a large number of new keyword databases to provide you with the best keywords.

Price: $15 – $250/month

GrepWords keyword suggestion toolsImage via Grepwords

Keyword Suggestion Tool #14: HitTail

HitTail is a keyword tool that inspects your website traffic and helps you find the best keyword that is highly correlated with your audience.

Price:  $19.95 – $79.95/month

Hittail Long Tail Keyword Tools suggestionImage via HitTail

Keyword Suggestion Tool #15: HigherVisibility

Bulk Keyword Builder tool for local enterprise and marketing personnel. Generate keywords from category selection.

Price: Free

Bulk Keyword Generator suggestion toolsImage via HigherVisibility

Keyword Suggestion Tool #16: Ispionage

An Adword keyword tools that analyze your competitors’ keywords which will help you steal your competitor’s traffic and discover their marketing strategy.

Price: $59 – $299/month

Detailed Guide: The Ultimate On-Page SEO Factors

Ispionage seo keyword suggestion toolsImage via Ispionage

Keyword Suggestion Tool #17: Jaaxy

Jaaxy is considered one of the most effective keyword tools for online marketers. It shows the most trending and most valuable keywords.

Price: $19 – $49/month

Jaaxy keyword suggestion toolsImage via Jaaxy

Keyword Suggestion Tool #18: Keyword Country

An all-in-one internet marketing tool that will help you find the keywords for your SEO, PPC, and AdSense campaigns.

Price: $49/month

Keyword Country suggestion toolsImage via Keyword Country

Keyword Suggestion Tool #19: Keyword Eye

Keyword Eye provides you with Google’s automated data, which is more than the free Google trends tools, including Google Keyword Planner.

Price: Free

Keyword Eye SEO Tools suggestionImage via Keyword Eye

Keyword Suggestion Tool #20: Keyword In

Use the KeyWord In word combiner tool to build your list of keywords for Google Adwords or any SEO,PPC program.

Price: Free

KeyWord In keyword suggestion toolsImage via KeyWord In

Keyword Suggestion Tool #21: Keyword Revealer

Keyword Revealer is a huge time saver for those who want to find low competitive keywords and analyze the competition currently ranked on the Google search console first page.

Price: $9.97 – $29.97/month

Keyword Revealer suggestion toolsImage via Keyword Revealer

Keyword Suggestion Tool #22: Keyword is another of the great keyword research tools. Its free version can generate more than 750 long-tail keyword suggestions for each term that you enter into search engines.

This tool extracts data from Google keyword suggestions. Then, it presents it in a manner that is easy-to-understand.

Price: Freemium – $48 / $88 month

Keyword Tool io keyword suggestion toolsImage via

Keyword Suggestion Tool #23: Kombinator

This simple tool will help you combine AdWords keywords. It is very simple. All you need to do is type in the keywords that you want to combine.

They’ve given three fields for it on their site. By tweaking the settings, you can also select the types for keyword matches.

Price: Free

Kombinator keyword suggestion toolsImage via Kombinator

Keyword Suggestion Tool #24: KW Finder

KW Finder is a premier keyword analysis tool that finds thousands of undetected keywords across multiple search engines with low SEO difficulty in a few seconds.

Price: $12 – $25/month

KWFinder keyword suggestion toolsImage via KW Finder

Keyword Suggestion Tool #25: LSIGraph

Generate potential semantic indexing (LSI) keywords for your SEO needs with this free LSI keyword builder tool.

Price: Free

LSI Keyword Generator suggestion toolsImage via LSIGraph

Keyword Suggestion Tool #26: Moz

Moz is marketing analytics software use for search, links, social, and branding.

Price: $99 – $599/month

Moz Keyword Difficulty suggestion toolsImage via Moz

Keyword Suggestion Tool #27: Niche Laboratory

Become a keyword expert in any niche and find keywords and phrases instantly with Niche Laboratory.

Price: Free

Free LSI Keywords and Niche Researching Tool keyword suggestion tools

Image via Niche Laboratory

Keyword Suggestion Tool #28: Screaming Frog

The Screaming Frog SEO Spider is a website crawler that allows you to crawl site URLs and get key site elements from an SEO perspective analysis.

Price: $99/yearScreaming Frog SEO keyword suggestion toolsImage via Screaming Frog SEO

Keyword Suggestion Tool #29: SECockpit

Find useful and profitable keywords with SEOCockpit and analyze your competition with this keyword analysis tools in a couple of seconds.

Price: $40 – $120/month | $339 – $899/year

seocockpit keyword suggestion toolsImage via SEOCockpit

Keyword Suggestion Tool #30: SEO Book Tools

This free ranking check tool allows you to check your rankings for live search results at Google, Yahoo, and Microsoft.

Price: Free

SEO Book Free keyword suggestion toolsImage via SEO Book Tools

Keyword Suggestion Tool #31: SEO Chat

Build a list of the most popular keyword phrases, all starting with your core terminology with this free keyword suggestion tool.

Price: Free

SEO Chat keyword suggestion toolsImage via SEO Chat

Keyword Suggestion Tool #32: SEO Keyword Permutation Generator

This tool can help you generate hundreds of keyword permutations. All you need to do is to type your keywords in the boxes given on their site and click on “Generate Permutations.”

Price: Free

SEO Keyword Permutation Builder keyword suggestion tools

Image via Dan Zambonini

Keyword Suggestion Tool #33. AnswerThePublic

AnswerThePublic is an auto suggestion result tool which is provided by Google and Bing search engines. It is a goldmine of insights for today’s marketers. This is one of the best, but most underutilized sources of research on content ideas.

Price: Free
AnswerThePublic keyword suggestion toolsImage via AnswerThePublic

Keyword Suggestion Tool #34: Concentrate

With the help of a natural language algorithm, this tool can discover patterns and put keywords into clusters of similar groups.

Using this tool, you can also discover long-tail keywords that have the highest conversion rate and the lowest cost.

Price: $39 – $299/month

Concentrateme keyword suggestion toolsImage via Concentrate

Keyword Suggestion Tool #35: Spyfu

The Spyfu keyword suggestion tool helps you start building your SEO strategy or improve your existing campaigns.

Price: $33 – $199/month

SpyFu Competitor keyword suggestion toolsImage via Spyfu

Keyword Suggestion Tool #36: Soovle

Soovle is easy to use, fast, and efficient. And you can search for suggestions and complete the top providers from the internet with this free tool.

Price: Free

Soovle keyword suggestion toolsImage via Soovle

Keyword Suggestion Tool #37: Ubersuggest

Ubersuggest quickly finds new keywords that are not available in Google Keyword Planner or Google trends. It analyzes the keyword research into tons of keyword ideas.

Price: Free

Ubersuggest Free keyword suggestion toolsImage via Ubersuggest

Keyword Suggestion Tool #38: Wordstream

A free but useful keyword suggestion tool to help generate thousands and millions of keyword suggestions.

Price: Free

WordStream keyword suggestion toolsImage via Wordstream

Keyword Suggestion Tool #39: WordZe

A free tool to help you find the right keywords as per your niche selection, SEO campaigns, etc.

Price: Free

WordZe - Free Keyword suggestion ToolsImage via WordZe


Q1. What is the best keywords tool for 2022?

The best keywords suggestion tool for 2022 is Google Keyword Planner, however, there are many alternatives that offer different functionalities as well.

Q2. What are some Google Keyword Planner alternatives?

Some of the best Google Keyword Planner alternative tools include:

  • Semrush
  • LongTailPro
  • SE Ranking
  • Ahrefs
  • HitTail
  • Moz
  • Ubersuggest

Q3. What is the best keyword tool for the best SEO ranking?

The best keyword suggestion tool for the best SEO rankings is Google Keyword Planner, however, there are also many alternatives that offer additional benefits including:

  • Semrush
  • LongTailPro
  • SE Ranking
  • Ahrefs
  • HitTail
  • Moz
  • Ubersuggest

Q4. What is the best keyword suggestion tool for an SEO campaign in 2022?

The best keyword suggestion tool for an SEO campaign in 2022 is Google Keyword Planner.

Q5. Which keyword search tools are free?

The best keyword research tools that don’t charge money include:

  • Google Keyword Planner
  • Ubersuggest
  • WordStream
  • Answer the Public
  • Google Trends
  • Google Search

Q6. How can I find the best keywords for my blog website?

To find the best keywords for your blog website, you can use keyword suggestion tools such as:

  • Semrush
  • LongTailPro
  • SE Ranking
  • Google Keyword Planner
  • Ubersuggest
  • WordStream
  • Ahrefs
  • HitTail
  • Moz
  • Answer the Public
  • Google Trends
  • Google Search

Q7. Which are the best free keyword suggestion tools for SEO?

The best free keyword suggestion tools for SEO include:

  • Google Keyword Planner
  • Ubersuggest
  • WordStream
  • Answer the Public
  • Google Trends
  • Google Search

Q8. What are the best SEO tools to find long-tail keywords to run Google ads?

The best SEO tools to find long-tail keywords are Google Keyword Planner and LongTailPro.

Which Keyword Suggestion Tool is Best in 2022?

The answer ultimately depends on the specific needs of your business.

For every marketer, keyword research is integral to the success of their marketing campaigns. While it is important, it can be a time-consuming process. With the help of the right tools, you can find the right keywords easily.

I hope this resource list will help you choose the best keyword tool to help you with your SEO, PPC marketing strategy.

If you think I missed any of the most effective tools, just let me know in the comments section below.